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Our mission is to connect your website with new customers by ranking your content #1 in Google.

Maximise your online potential in 2024

Since 2007, Vanilla Circus has helped hundreds of businesses establish themselves online and dominate their local (and national) markets.

Specialising only in organic traffic (ie not paid, adverts etc), we can take your business to the top of Google without any advertising spend. It’s what we’re known for.

With our monthly Digital Marketing  packages, most of our clients see results within three months from well-planned and devised strategies that reach their customer, no matter what stage of their purchase journey.


EXPLORE COSTS

Google's Lighthouse is a real saviour when measuring core metrics
The default web traffic analysis tool
The new webmaster tools, Search Console is our go to for errors and communicating with Google
We like Rank Math and a number of clients prefer it to Yoast. It is OK but too AI for us
Our prefered CMS
Sales tool that we use
GTmetrix powered by Google's lighthouse but has an better interface for testing core metrics
Good old MOz, falling our of favour for domain backlink metric scores
Yoast is our prefered meta data interface for WordPress
We use this to test our AHREF data
Cloudfare for a faser internet, not really needed on smaller sites
Google Maps is an imporant part of Local SEO
nominet
Screaming frog, technical SEO tool
Our SERP checker, less inaccurate than most
Original site crawler still used today
ahrefs logo

Digital Marketing Agency

As a client, your company will have access to a digital marketing team in Surrey who can make immediate changes, develop instant campaigns and support your wider offline marketing activities. Alongside this, clients can sit back and earn while we put the following services into action:

SEO

Be found on the first page of Google

Digital Marketing Services

Offers, campaigns & live chat

Copywriting

Engage, convince, convert

Web Design

Branding, templates & better pages

[trustindex no-registration=google]
VC SEO offer

Monthly marketing that keeps you relevant and busy

We’re often more successful than other Marketing companies because of our perfected process, which has taken every client we’ve worked with to #1.

1. We listen to your marketing problems

  • Your strategy is not working, or your current company are not delivering.
  • You want to spend less money on Google Ads and acquire customers organically.
  • You want to see your company above competitors on the first page of Google for the same keywords.

The first step in any project is to listen to what has worked and what hasn’t worked for you in the past.

We’ll discuss what you want to sell more of and what you want to appear for in Google, and at the same time, provide you with what your customers are searching for about your service and product.

2. We start with a plan

We build a clear strategy that maps out where you want to take your business and what needs to happen to get there. From this, we tailor an approach based on 17 years of experience and knowledge.

What we need to know

  • Who are your customers, and where do they live?
  • Who are your competitors?
  • What are your USPs

With this information

  • Find the keywords that result in a sale
  • Ensure you appear within the right Google searches
  • Have better content than your competitors
  • Have the right style and quality of web design to convert users into customers.

3. We assume responsibility

Our team undertake every aspect of the work required to maximise on Google’s search traffic for your keywords. 

We use data, to research, plan, write and upload content, optimise pages, re-design, build backlinks, and then report.

How we work

Although all clients are different, we have found that the best digital strategies contain creative and engaging content plans. In essence, search engine optimisation is content.

We concentrate on what your web visitor needs to know to be happy to make a purchase.

We primarily target transaction intent. These keywords are most likely to result in a lead or a sale, and they may include the words book, buy, near me, etc.

We know exactly what needs to happen to ensure Google rewards your website with traffic. There are no tricks or magic; research, brainstorming, hard graft, analysis, and repeat.

4. We connect your business to a local audience

Depending on your business, the best place to start is often connecting with customers closest to your location. Many of our clients are based in Surrey, so we have optimised hundreds of pages for local towns.

We believe in the closest to the money concept. Customers nearest to you are easier to convert. This is often referred to as Local SEO.

We can execute a local customer capture strategy that is more effective than any other UK agency can offer, and never limit your business to a certain number of locations or keywords.

5. We take your business to a national level

Often, once your local search is in place, it is time to go after the more significant traffic keywords.

How do we do this?

This is where our expertly crafted content plans come into place. We present Google with expert webpages that form an entire section that incorporates every question and answer a customer needs to buy.

Or put another way presents a page for every keyword a user could use to find your website.

We write well-researched, persuasive copy, which our SEOs weave and link together into a compelling story that connects users to your brand.

Fortunately, it also resonates with what Google perceives as a ‘quality website‘.


SPEAK TO SOMEONE LIVE

Are you local to Surrey? Pop into our Ripley office.

7 year marketing campaign, generated over 1.44m visitors

3 year campaign, increased organic search traffic by 1900%

4-year Online campaign, traffic Increase of 1,219%


MORE CASE STUDIES

Benedict Sykes

Senior Strategist

John Graham

Creative Director

Carol Evans

Analytics Lead

Libby Smith

Copy Manager

James gregor

James Gregor

Designer/Developer

Martha Reynolds

Google Marketing Executive

New to Digital marketing? Not sure how to get started?

From working with hundreds of clients over the years, we know that the most natural place to begin is by creating your first quarter plan featuring a 360 service.

This plan will outline all the work we plan to do in the first 90 days and be presented to you in a proposal format. Alongside the proposal, you can also expect an overview of fees and costs so you can budget accordingly across the quarters without worrying about unexpected costs.

Next? We’ll schedule a meeting and discuss all the creative ideas with you before going through our notes on your current online marketing including SEO, content, site speed and on-page optimisation.


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